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The Creative Room: a space for inspiration

  • Quadpack
Europe, Iberia, Spain, Beauty, Personal Care, Cosmetics

In the fast-moving world of cosmetics, where trends are forever changing, a steady stream of ideas is essential to make a product stand out. That's why Quadpack has inaugurated The Creative Room, a dedicated space at its flagship headquarters where design and marketing specialists can brainstorm new ideas and packaging concepts.

Shelves surround the room with samples and products on the market, while breathtaking views over Barcelona stimulate blue-sky thinking.

A wall-mounted digital display allows the team to try out new designs. Together, they can view and play with 3D renders created by Quadpack Bespoke in real time.

Product Marketing Manager Stephanie Padilla says:

"In our industry, we have to be creative to succeed. The Creative Room places creative thinking at the heart of our operation. It gives us the space we need to bounce ideas off each other, to brainstorm, to be inspired. This energy is what leads us to that crucial something that gives our clients competitive edge."

 

Quadtags
  • Corporate

    See also

    Fostering innovation with creative young talent

    Imagine a fragrance accessory that is both an aromatherapy device and a bold fashion statement. Too futuristic and conceptual? Perhaps – but this product exists, has a name and a creator: ‘NI’ was developed in 2018 by designer Amaia Aranzabal as a final-year project at the prestigious Elisava design and engineering school in Barcelona, Spain. The challenge for that year’s graduating class had been set by Quadpack, partnering with Elisava for the first time.

    • Company News -> QP Corporate News
    • English
    • Modified 23 Jul 2018
    • Hits 7769