The way we experience fragrance is changing. Young consumers have different expectations and want more than a nice scent in an attractive bottle. So how do we relate to fragrance and how can packagers ensure engagement with the new generation? Investigating this topic was Quadpack’s brief to the students at the ELISAVA University School of Design and Engineering in Barcelona, Spain.
In a new collaboration with the prestigious design school, beauty packaging manufacturer and provider Quadpack sponsored the graduate project of the design and engineering class of 2018. Jeremy Garrard, Director of Design & Advanced Technologies, said: “The world is changing and we need new insights to truly innovate and create the right solutions. Moreover, we understand the importance of boosting talent. Part of our vision is to guide and encourage innovative thinking, particularly among students. Our collaboration with ELISAVA is one of our initiatives to help create an environment that stimulates creativity and generates great new ideas.”
Eight students reconsidered our relationship with fragrance and dreamed up new rituals to meet the needs of tomorrow’s consumers. Among them was Amaia Aranzabal. “The brief was very broad in scope and gave me the freedom to take it to a very personal level. It’s my generation, so I created something for me. Rubén Caño [the project manager assigned by Quadpack] guided us throughout the whole process,” she said. Aranzabal’s proposal, which was nominated in the Best Double-Degree Project category in ELISAVA’s ei! Awards, has been selected for further development by Quadpack. She has now joined Quadpack on Garrard’s team.
Quadpack’s Fragrance Division, who helped determine the brief, will analyse the new insights brought by the students. The division’s head, Isabelle de Maistre, commented: “From the theoretical to the practical, their ideas are impressive.”
Albert Fuster, Academic Director at ELISAVA, was delighted with the success of the project. “I hope it is the beginning of a long collaboration with Quadpack. It is important for us as a school to connect with the real world, to open students’ minds and consider their paths in the long term, enhancing their talent and vision,” he said.
Quadpack has already extended the partnership for next year, with a brief for a project prepared by its Skincare Division.
Quadpack advances in sustainable procurement
Quadpack has held an EcoVadis Silver Medal since 2018, which means the organisation complies with the highest standards of CSR, covering environment, labour & human rights, ethics and sustainable procurement. By joining the Buyer Module, Quadpack will also be able to conduct the assessment and follow the evolution of all its suppliers, globally.
Starting a digital transformation journey
Technology has been at the heart of Quadpack’s global expansion. In recent years, organic and inorganic growth posed many challenges for processes, data and system harmonisation throughout the business, so the organisation has opted for a bold digital transformation strategy that will support its future evolution: Quadpack Connect.
As Sustainability and Innovation are key priorities for Quadpack and the global consumer market, the organisation feels the responsibility to work with supply partners from all regions to establish a new way of doing business, where collaboration is the new competition. On November 13, 2019, Quadpack held a dedicated suppliers’ conference on Sustainability and Innovation in Hong Kong to facilitate this new era of partnerships. Held during the 2019 edition of Cosmopack Asia, in attendance were Quadpack’s top 20 Asia supply partners.
Quadpack Foundation gives back
The global reach of projects developed by the non-profit organisation proves that social action is in the heart of Quadpack’s commitment with its surrounding communities. The non-profit organisation, established in 2016 went from Good to Great, ending the year with a record mark of 10 projects in 7 countries.
Every year, Independent Cosmetic Manufacturers and Distributors (ICMAD), a US-based organization of industry providers, organizes a prize to celebrate young design talent at college level. The ICMAD Young Designer of the Year Award, of which Quadpack is a proud sponsor, is part of our commitment with the future of beauty packaging.
Quadpack acquires Louvrette and is now placed among the top 10 cosmetic packaging providers in Europe
A recently announced deal has put Quadpack among the leaders in cosmetic packaging manufacturing in Europe. The German beauty packaging company, Louvrette, with more than 180 employees, 8,500m2 manufacturing facilities, 40 injection-moulding lines and a range of more than 100 innovative and sustainable products, is the new member of the Quadpack family.
What next for beauty? New trends unveiled at the Quadpack Roadshow
Twice a year, Quadpack managers, sales teams, designers, technicians and executives get together at the company’s global HQ in Barcelona for the Roadshow. It’s an exciting, inspiring event, where future trends in beauty packaging are presented. These predictions are based on solid market research, an intimate study of shifts in social and consumer behaviour, and most importantly, feedback from Quadpack’s clients and customers.
Starting out right - The Quadpack Foundation and Los Primos
Quadpack Foundation, the charitable arm of Quadpack, is particularly concerned with helping disadvantaged children. As Accounting Manager at Quadpack’s Dallas-based, US Distributor East Hill Industries, Casandra Sanders was well aware of Quadpack Foundation’s values. She thought them a good fit with Los Primos Dallas, a local, non-profit organization she herself is involved with.
Quadpack opens new corporate floor in Barcelona
The last 2 years have seen hard work and growth for Quadpack - while the company experienced constant expansion, the teams have gotten bigger, requesting more space and comfort. The group commitment with sustainable practices and people wellbeing posed a very welcome challenge to the Facilities team in the Barcelona headquarters: how to create an office that is easily adaptable to the business changes, eco-conscious and welcoming to Quadpackers and visitors?
Quadpack boosts its Asian presence with a new office and service team in South Korea
South Korea is a global leader in the beauty industry. Not only does it host some of the world’s largest cosmetic companies, but many trends born here have a huge influence in Europe, the US and beyond. Quadpack was an early adopter of the Korean beauty phenomenon. Since 2007, the company has been the exclusive partner of Yonwoo – pioneers of airless packaging – in Europe and Australia.
Translating Sustainable Development Goals into actions
The United Nations Global Compact initiative proposes 17 Sustainable Development Goals (SDGs) that lay out a path to end extreme poverty, fight inequality and injustice and protect our planet. Quadpack has now designated the four SDGs where, as a beauty packaging provider, it can have the greatest impact.
Held in Bologna, Italy every year, Cosmoprof Worldwide is one of the beauty industry’s leading trade events, covering everything from raw materials to finished products. As Quadpack grows, logically so must its presence at trade fairs, and the intent at Cosmoprof 2019 was to make the company stand bigger, better and more Wow. It worked! This year, the Quadpack stand received a record number of visitors.
Seeking synergies at the Quadpack European Suppliers’ Conference
Quadpack hosted its annual European Suppliers Conference in March 2019, an event that provided an opportunity for suppliers and partners to get together, learn, workshop common goals and study ways to grow together. Over 60 representatives attended the event at the historic 1898 Hotel in Barcelona.
Quadpack: a Little Big Company
Quadpack is a company built on people. Our skills, values, work ethic and shared vision are what drives us forward. We are today an almost 400-strong global team, expanding into new territories. Last year, we significantly increased our presence in Asia and the US. We invested €2.4 million in our production facilities. And we increased our sales by 15%, with a turnover set to hit €104 million.
Driving the debate on sustainability
Sustainability. Everyone is taking about it, but what does it really mean? There are many different interpretations and even more courses of action. So how can businesses best embrace it? As an active member of the beauty packaging industry, Quadpack has taken the debate to its clients, with a view to sharing knowledge and working together towards a common vision.
Nurturing tomorrow’s talent in design and innovation
Quadpack is a company that depends on constant innovation, so encouraging and promoting talent is vital to what it does. Tied closely to its CSR (Corporate Social Responsibility) strategy, it works in several areas: strengthening ties between universities and industry, sponsoring relevant prizes and awards, boosting entrepreneurship and supporting small business initiatives.
Quadpack Foundation reaches out across the globe
2018 has been a busy year for Quadpack Foundation. Quadpack's charitable arm supports social and environmental projects wherever the company is present in the world, with an emphasis on helping disadvantaged children and young people get a good start in life. Throughout the year, it worked with NGOs in Europe, the US and Asia.
Cosmopack Asia: a time for partnership and celebration
Cosmopack Asia was a huge success for Quadpack this year. The YouWood collection in particular was a real crowd-puller, comprising selected Q-Line packs adorned with sustainably-sourced wood. As always, Yonwoo’s airless packs proved very popular. Quadpack also participated in the event’s SKINTONIC skincare project, plus we hosted our annual cocktail party – this year, in celebration of our 15th anniversary!
Innovation first: cutting-edge 3D printing technology accelerates creative process
Quadpack’s department of Design and Advanced Technologies has invested over €200k in the latest 3D printing technology at its UK research & design facility. The Stratasys J750 will accelerate the early stages of bespoke package design and development, while helping to test new ideas.
Quadpack Industries closes 2017 with €90.7m turnover and 29% growth
Quadpack Industries delivered strong results in 2017, thanks to its diversified business model and sustainable growth strategy. EBITDA reached a healthy €6.8 million, an increase of 2% over the 2016 results. With a consolidated presence in the European skincare packaging market, 2017 saw the company increase its penetration of the fragrance and make-up markets, together now accounting for 35% of its business. Its hybrid manufacturing/sourcing model keeps its offering flexible, while delivering specialised differentiation through its own manufacturing output.
Quadpack hosts inaugural Asia Supplier Conference
Quadpack held its Asia Supplier Conference on 8 May 2018 in Kowloon, Hong Kong, in recognition of the strategic importance of its Asian business partnerships. Held at the stylish Hotel ICON, over 30 key suppliers attended the event, as did Quadpack’s Asia Pacific team.
Manufacturing Division expansion reflects corporate growth
A new production line has been installed at the Quadpack Plastics injection-moulding plant to manage the increased volume of acrylic jar manufacture. Quadpack’s Manufacturing Division now has a combined production capacity of 170 million items a year, including the Quadpack Wood and Quadpack Impressions facilities.
Roll up, roll up! The most inclusive show's in town!
There is no surer way of putting a smile on a child’s face than a circus performance. When that child is disadvantaged through health or circumstance, it’s a way of forgetting day-to-day struggles for some much-needed fun. So when Circus Starr announced its plans to go to Stoke-on-Trent, Quadpack Foundation saw the perfect opportunity to lend a helping hand.
Quadpack ramps up US activity with new appointment, new distributor
Quadpack has made two key moves designed to increase its penetration into the US market. The company has appointed Anthony Le Minoux as head of its US operations. At the same time, it has named East Hill Industries as the official distributor of its Q-Line range of products in the United States.
Quadpack joins UN Global Compact to help shape a better world
Quadpack Industries has signed up to the United Nations Global Compact, the world's largest corporate sustainability initiative. The move is in line with the company’s CSR strategy and offers a set of agreed guidelines to ensure responsible governance, while helping to shape a better world.
‘People, planet, profit’ go hand in hand with Quadpack’s CSR strategy
Quadpack is proud to announce its corporate social responsibility (CSR) strategy, as it approaches its 15th anniversary. Since its foundation in 2003, it has seen a steady year-on-year growth, transforming into a thriving, global organisation. Now, with over 250 employees on four continents and an annual turnover approaching €100 million, it seeks to formally outline its commitment to responsible governance through a far-reaching CSR programme.
- Jo Webb
- Company News -> QP Corporate News
- Created 24 Oct 2018
- Modified 24 Oct 2018
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